Story Highlights live permanently on your profile and are often the first thing potential followers explore. Well-designed highlights can significantly increase your follow rate.
Essential Highlight Categories
- About/Intro: Who you are and what you do
- Products/Services: What you offer
- Testimonials: Social proof from customers
- FAQ: Common questions answered
- Behind the Scenes: Your process and personality
- Tips: Value-packed content from your niche
Designing Highlight Covers
- Use consistent icons or imagery across all covers
- Stick to your brand colors
- Keep covers simple — they display very small on mobile
- Choose a style: icon-based, text-based, or image-based
Content Tips
- Put the most important information in the first few stories of each highlight
- Update highlights regularly with fresh content
- Remove outdated stories (old promotions, expired offers)
- Use ArtStory to create matching highlight covers that elevate your profile's look